We are looking for an ASO Executive for the games department who will help to manage the ASO strategy and drive organic installs of our new and existing games worldwide.
- Undertake continuous ASO using keyword research, competitor analysis, app store screenshots, video, and creative ideation including the ability to execute all aspects of off-page ASO as well.
- The goal is to rank well for specific keywords and to optimize a visit to install conversion for all traffic sources.
- Candidate must have the ability to act on data but with creativity as well.
- Understanding of the algorithms and insights into different ranking factors across Google Play Store.
- Good Communication skills with the ability to coordinate across several teams
- Can work on localization to ensure all our translations for Play Store are effective.
- Knowledge of different Research and Analysis tools like AppAnnie, SensorTower, Keywords Planner etc.
- Suggesting new apps ideas according to hot keywords and topics in different app store markets
- In depth knowledge of Universal App Campaign, Firebase Analytics, Google Ads, Social Media Marketing.
- ASO friendly Content Writing of the games
Experience 2-3 Years
16 years of education