We are looking for an ASO Executive for the games department who will help to manage the ASO strategy and drive organic installs of our new and existing games worldwide.
Job Description:
- Undertake continuous ASO using keyword research, competitor analysis, app store screenshots, video, and creative ideation including the ability to execute all aspects of off-page ASO as well.
- The goal is to rank well for specific keywords and to optimize a visit to install conversion for all traffic sources.
- Candidate must have the ability to act on data but with creativity as well.
- Understanding of the algorithms and insights into different ranking factors across Google Play Store.
- Good Communication skills with the ability to coordinate across several teams
- Can work on localization to ensure all our translations for Play Store are effective.
- Knowledge of different Research and Analysis tools like AppAnnie, SensorTower, Keywords Planner etc.
- Suggesting new apps ideas according to hot keywords and topics in different app store markets
- In depth knowledge of Universal App Campaign, Firebase Analytics, Google Ads, Social Media Marketing.
- ASO friendly Content Writing of the games
Experience 2-3 Years
16 years of education